Building a resilient workforce in uncertain times
We’re dealing with constant disruptions, from social and political upheaval to the AI revolution, and employees are feeling it. According to a recent LinkedIn survey, 64% of professionals feel overwhelmed by how quickly their work is changing. To navigate all this, businesses need workforces that can adapt and thrive in an uncertain environment. But how […]
Is this the new normal?
This question is at the center of most of the discussions we have lately. With friends, with family, with co-workers, with our clients, and potential clients. I think in some way we are all struggling to understand what is happening and why. And most importantly, we are all trying to understand how we should be reacting. Is […]
Your Brand Can’t Afford to Wait 15 Years— So Why Build Like It Can?
You’ve seen the slide. We all have. A collection of marketing touchpoints from the best-in-class “go-to” brands—Apple, Nike, Starbucks, Coca-Cola—all presented as the gold standard of branding. They’re offered up in strategy decks as proof of “how it’s done well” The unspoken message: if you want to build a brand, this is your blueprint. But […]